Seihakusai Festival: Japanese annual event featuring 12-meter tall, 20-ton floats returns after a year of earthquake disruption.
- Seihakusai Festival featuring 12-meter floats resumed in Nanao, Japan.
- The event was canceled in 2024 due to the Noto Peninsula earthquake.
- Floats weigh 20 tons and are maneuvered in a skillful tradition called tsuji-mawashi.
- Festival is part of UNESCO’s intangible cultural heritage.

A Celebration Revived Amid Adversity
The Seihakusai Festival, a traditional event deeply rooted in the history of Japan’s Noto region, has triumphantly returned to Nanao, Ishikawa Prefecture after being canceled in 2024 due to the devastating Noto Peninsula earthquake. This annual spring festival, which has been celebrated since the Heian Period (8th-12th century), showcases Japan’s unwavering commitment to preserving cultural heritage while standing as a beacon of hope for communities recovering from natural disasters.
At the heart of the event are the striking “dekayama,” towering 12-meter-tall wheeled floats that weigh 20 tons each. These majestic floats represent both a technical marvel and a vessel of cultural significance. Their intricate craftsmanship and grand scale captivate both locals and international visitors. The festivities are a vivid reminder of Japan’s lived-in tradition of resilience, artistry, and celebration, especially as the nation rebuilds after a tumultuous natural disaster.
The Art and Tradition of Tsuji-Mawashi
One of the most exciting highlights of the Seihakusai Festival is the practice of “tsuji-mawashi,” the intricate maneuvering of the floats as they navigate narrow streets and sharp corners. On the festival’s second day, passionate locals worked in harmony to pull the dekayama through Nanao’s streets, demonstrating not only incredible strength but also skillful coordination. Cheers erupted from the crowd as the massive floats defied tight corners with their front wheels lifted in precise execution. Some visitors even joined the locals, experiencing the combination of physical challenge and joyous accomplishment firsthand.
For the spectators, the festival transcended entertainment, becoming an inspirational display of collective effort and teamwork. It offered a chance for participants from around the globe to immerse themselves in Japanese tradition. A German woman, who traveled from Hong Kong to witness the event, described her experience as “tough but fun,” emphasizing the deep involvement and community spirit that the festival fosters.
UNESCO Recognition and Global Appeal
Japanese float festivals, including the Seihakusai Festival, hold the designation of UNESCO intangible cultural heritage, highlighting their immense cultural value and global significance. This recognition underscores the importance of preserving traditional practices like the festival, not just for the local community, but for the enrichment of global heritage. With the return of the Seihakusai Festival this year, it not only marked a cultural rejuvenation but also underscored the resilience of Japan’s people in maintaining their traditions amidst adversity.
In addition to honoring centuries-old customs, the festival also stands as a key aspect of cultural tourism in the region. Ishikawa Prefecture saw a significant influx of both domestic and international tourists who were drawn to the splendor of the event, helping to inject life into the local economy and revitalizing businesses that had faced challenges following last year’s earthquake.
The Spirit of Reconstruction
Maruoka Toshihiro, head of an association dedicated to preserving the event, expressed his heartfelt joy at seeing smiles on people’s faces during this year’s celebration. He openly shared his hope that the festival would serve as a source of inspiration and motivation for the ongoing rebuilding efforts in the region. For the communities of Nanao, the Seihakusai Festival represents more than just a grand spectacle—it is a symbol of strength and unity amidst adversity.
The festival, which spans three days, has demonstrated that even in the face of challenges like natural calamities, cherished traditions can endure and bring people together. By blending immense cultural significance with collective action, Seihakusai stands as an enduring testament to the resilience of individuals and communities alike.
Commentary
Tradition as a Pillar of Resilience
The story of the Seihakusai Festival resuming after the disruptions caused by the 2024 Noto Peninsula earthquake is a profound testament to the role traditions play in fostering community resilience. Festivals like these are not just fun-filled spectacles; they embody the historical and emotional continuity of a community. Seeing the people of Nanao come together, even amidst challenges, is a powerful reminder of the human capacity for recovery and celebration.
For centuries, the practice of organizing such festivals has served to bridge generations, keeping alive not only cultural practices but also the values of teamwork, dedication, and joy that they represent. The Seihakusai Festival is a case in point—its revival stands as a beacon of hope and serves to honor those who work tirelessly to preserve their heritage. In a world that frequently wrestles with change and uncertainty, such traditions provide much-needed stability and identity.
The Global Significance of Local Events
What struck me most about this year’s festival is its global appeal. The inclusion of a German tourist’s account highlights the growing curiosity and admiration that people worldwide have for such cultural practices. Events like Seihakusai have moved beyond being local celebrations; they are now global cultural assets. UNESCO’s recognition of this festival as an intangible cultural heritage reinforces that these age-old traditions resonate with universal themes of community and celebration, transcending geographical boundaries.
It is fascinating to recognize how a single event can embody layers of significance, ranging from personal fulfillment for participants to global admiration for its craftsmanship and unity. Festivals such as this create space for cultural exchanges that enrich human connections across the globe.
Cultural Heritage as a Path to Recovery
One of the most poignant aspects of the Seihakusai Festival this year is its role in the ongoing reconstruction of Nanao. Beyond the grandeur of the floats and the cheers of the crowd lies a deeper narrative of healing and rebuilding. By participating in and witnessing this festival, people are reminded of what binds them together. It’s not just about lifting a 20-ton float; it’s about lifting the spirits of a town that has faced adversity.
I find it incredible that a cultural tradition can serve as a catalyst for both emotional and economic recovery. By attracting tourism and fostering community pride, the Seihakusai Festival is doing more than just preserving a ritual—it’s helping to rebuild lives and livelihoods. It’s a vivid example of how heritage can be harnessed to not just honor the past but also to inspire hope for the future.